Expat Digital Marketing We help companies reach expats with cost-effective digital advertising. You are invisible to expats and so are your competitors, and that's your opportunity!https://expatmarketing.com/https://expatmarketing.com/blog/expat-demographics-are-at-a-turning-point/https://expatmarketing.com/blog/expat-demographics-are-at-a-turning-point/In recent years expats have been moving abroad for different reasons (and under different financialTue, 04 Feb 2025 00:00:00 GMTExpat Marketinghttps://expatmarketing.com/blog/expat-health-insurance-marketing-targeting-tactics/https://expatmarketing.com/blog/expat-health-insurance-marketing-targeting-tactics/Expat health insurers are one of the biggest spenders when it comes to specifically targetingSat, 22 Feb 2025 00:00:00 GMTExpat Marketinghttps://expatmarketing.com/blog/content-marketing-for-expats/https://expatmarketing.com/blog/content-marketing-for-expats/Expats love the Internet and especially social media – it’s how they communicate with theirWed, 12 Feb 2025 00:00:00 GMTExpat Marketinghttps://expatmarketing.com/blog/facebook-vs-forums-for-expat-marketers/https://expatmarketing.com/blog/facebook-vs-forums-for-expat-marketers/Having thrown themselves into a new situation, expats are naturally on the lookout for informationSat, 15 Feb 2025 00:00:00 GMTExpat Marketinghttps://expatmarketing.com/blog/expat-insurers-should-look-beyond-display-ads/https://expatmarketing.com/blog/expat-insurers-should-look-beyond-display-ads/For expat private medical insurers there has been a decline in the effectiveness of traditionalSat, 15 Feb 2025 00:00:00 GMTExpat Marketinghttps://expatmarketing.com/blog/good-expat-seo-depends-on-language/https://expatmarketing.com/blog/good-expat-seo-depends-on-language/Reaching a global expatriate audience requires more than flashy web design. The fact is thatSat, 15 Feb 2025 00:00:00 GMTExpat Marketinghttps://expatmarketing.com/blog/in-europe-ethnic-markets-are-42-million-strong-and-growing/https://expatmarketing.com/blog/in-europe-ethnic-markets-are-42-million-strong-and-growing/In the US, ethnic marketing has been a major marketing topic for years. In Europe,Sat, 15 Feb 2025 00:00:00 GMTExpat Marketinghttps://expatmarketing.com/blog/how-big-is-the-expat-market/https://expatmarketing.com/blog/how-big-is-the-expat-market/When asked to estimate the total size of their target market, expatriate marketers often faceSat, 15 Feb 2025 00:00:00 GMTExpat Marketinghttps://expatmarketing.com/blog/learning-from-hsbcs-expat-explorer/https://expatmarketing.com/blog/learning-from-hsbcs-expat-explorer/HSBC’s annual Expat Explorer Survey may well be the most famous of all expat campaigns.Sat, 15 Feb 2025 00:00:00 GMTExpat Marketinghttps://expatmarketing.com/blog/international-education-is-becoming-a-gold-mine/https://expatmarketing.com/blog/international-education-is-becoming-a-gold-mine/More parents than ever before are looking to send their kids to international schools abroad.Sat, 15 Feb 2025 00:00:00 GMTExpat Marketinghttps://expatmarketing.com/blog/measuring-inbound-calls-from-online-campaigns/https://expatmarketing.com/blog/measuring-inbound-calls-from-online-campaigns/Following on from the problems highlighted here: The dirty secret of online marketing – let’sThu, 21 Mar 2024 00:00:00 GMTExpat Marketinghttps://expatmarketing.com/blog/multilingual-seo-to-target-expat-websites/https://expatmarketing.com/blog/multilingual-seo-to-target-expat-websites/When establishing a website directed at expats, your target market won’t always be English speakingThu, 21 Mar 2024 00:00:00 GMTExpat Marketinghttps://expatmarketing.com/blog/marketing-to-expats-things-to-consider/https://expatmarketing.com/blog/marketing-to-expats-things-to-consider/Marketing to expats can be a unique challenge for businesses, as these individuals may haveThu, 20 Feb 2025 00:00:00 GMTExpat Marketinghttps://expatmarketing.com/blog/seo-search-beats-social-media-for-expat-sales/https://expatmarketing.com/blog/seo-search-beats-social-media-for-expat-sales/How do you generate more sales? The big buzz is always social media but that isTue, 18 Feb 2025 00:00:00 GMTExpat Marketinghttps://expatmarketing.com/blog/targeting-expats-with-native-ads/https://expatmarketing.com/blog/targeting-expats-with-native-ads/Native Ads are advertisements that are designed to blend in with the content they areThu, 20 Mar 2025 00:00:00 GMTExpat Marketinghttps://expatmarketing.com/blog/real-estate-marketing-to-expats-international-buyers/https://expatmarketing.com/blog/real-estate-marketing-to-expats-international-buyers/When creating a marketing campaign targeting expats and international buyers for real estate investments itSun, 16 Mar 2025 00:00:00 GMTExpat Marketinghttps://expatmarketing.com/blog/targeting-expats-a-successful-expat-advertising-campaign/https://expatmarketing.com/blog/targeting-expats-a-successful-expat-advertising-campaign/Targeting an advertising campaign at expatriates can be difficult. What marketing mix should you use?Thu, 20 Mar 2025 00:00:00 GMTExpat Marketinghttps://expatmarketing.com/blog/young-expats-begin-to-hold-the-majority-of-assignments/https://expatmarketing.com/blog/young-expats-begin-to-hold-the-majority-of-assignments/A paradigm shift is underway in global mobility. Record numbers of positions will move overseasFri, 21 Mar 2025 00:00:00 GMTExpat Marketinghttps://expatmarketing.com/blog/reaching-expats-for-relocation-services/https://expatmarketing.com/blog/reaching-expats-for-relocation-services/Social media, younger expats and an trend toward more individual buying power are a challengeMon, 17 Feb 2025 00:00:00 GMTExpat Marketinghttps://expatmarketing.com/blog/young-expats-do-not-respond-to-traditional-campaigns/https://expatmarketing.com/blog/young-expats-do-not-respond-to-traditional-campaigns/Young expat professionals do not respond well to traditional marketing campaigns. They’re not interested inWed, 26 Feb 2025 00:00:00 GMTExpat Marketing